The Coca-Cola Company
"Travel with Friends"
Nine graphics-oriented "Lyric Logo"
spots were created for Coca-Cola Brazil. Each :30 second spot integrated
motion graphics, stop motion animation, video manipulation, rotoscoping,
visual effects and other broadcast design elements. Each ad was
developed around a theme deemed important in brazils youth market;
dance, sports, music, love, summer, travel, christmas, the new year
and carnival. The award winning campaign spanned the summer season,
running one ad each week for nine weeks straight.